Number of active users of Facebook has decreased by 1 million in 3 months

For the first time in its 18-years history, the number of active users of the social media Facebook has decreased. At the same time, the income too has decreased compared to the competitors. According to Meta, the parent company of Facebook, the number of daily users in the last three months of 2021 was reported as 1.929 billion. In the previous three months, the number of users was 1.93 billion. In other words, in the last three months, the number of active users of this world's most popular virtual social media has decreased by one million. Facebook's proprietor, Meta, also said that their revenue from digital platforms was lower than that of their competitors, TikTok and YouTube. One of the reasons behind this is that various organizations have reduced the amount of advertising. Meta shares have also fallen in New York since then. Its value is about 200 billion US dollars. Shares of Twitter, Snapchat and Pinterest also fell after the announcement by Meta. Meta CEO Mark Zuckerberg said that as Facebook's business declines, users, especially young users, have begun to use the platform of competitors, reducing Facebook usage. Google is the world's largest advertising agency. Then the next position goes to the advertising company of Meta. According to the company, Apple's operating system has changed. Due to this, the advertisement of Facebook has decreased. Eventually, the companies are not able to reach their target customers through advertisements on Facebook and Instagram. Dave Wehner, Meta's chief financial officer, said the changes would affect the company's earnings this year. The financial value of this could be one trillion US dollars. For the first time in its 18-years history, the number of active users of the social media Facebook has decreased. At the same time, the income too has decreased compared to the competitors. According to Meta, the parent company of Facebook, the number of daily users in the last three months of 2021 was reported as 1.929 billion. In the previous three months, the number of users was 1.93 billion. In other words, in the last three months, the number of active users of this world's most popular virtual social media has decreased by one million. Facebook's proprietor, Meta, also said that their revenue from digital platforms was lower than that of their competitors, TikTok and YouTube. One of the reasons behind this is that various organizations have reduced the amount of advertising. Meta shares have also fallen in New York since then. Its value is about 200 billion US dollars. Shares of Twitter, Snapchat and Pinterest also fell after the announcement by Meta. Meta CEO Mark Zuckerberg said that as Facebook's business declines, users, especially young users, have begun to use the platform of competitors, reducing Facebook usage. Google is the world's largest advertising agency. Then the next position goes to the advertising company of Meta. According to the company, Apple's operating system has changed. Due to this, the advertisement of Facebook has decreased. Eventually, the companies are not able to reach their target customers through advertisements on Facebook and Instagram. Dave Wehner, Meta's chief financial officer, said the changes would affect the company's earnings this year. The financial value of this could be one trillion US dollars.